Read about the latest games industry trends, news, and even tips and tricks you should know about – for game developers, publishers, and marketers alike.
Maverick Marketing To Improve Performance - Don’t Think, Just Do
Let me introduce to you the world of 'Maverick Marketing', where daring creativity meets strategic innovation. I'll tell you how challenging the norms can drive impactful change...
Apprenticeship in Games - Meet Kwalee’s Business Administration Apprentice Lizzy Mulliner
The Gamemasters Summit - Register For The Free Digital Conference For The Mobile Games Industry
The Gamemasters Summit, an exclusive one day online event powered by Kwalee and supported by PocketGamer.biz and AppsFlyer, will soon go live. Taking place on February 21, 2024, this event is a day dedicated to enriching attendees' expertise in mobile game development, publishing and business. This free one-day summit is a gateway to inspiration, education, and valuable networking opportunities. Whether you work in mobile games, or want to, the expert and emerging tracks have a wealth of debate, insights and case studies.
Can you get paid to play video games?
In this modern era where video games are a widespread pastime, the thought of getting paid to spend our time in this activity may seem like a distant fantasy. However, the games industry is constantly evolving as we know it, presenting opportunities for both developers and players alike to monetise their passion. While there are options of earning money through gaming, it's essential to understand that such options demand effort, time, and commitment. Let’s explore possible avenues for those intrigued by the possibility of turning a gaming hobby into a source of income.
12 Video Game Charities Making Positive Change In The World
Charities make a big impact globally, and there are some unique ones that use video games to spread joy or financial support to those who need it. In this blog, we'll focus on some of these heroes who bring smiles and support through the power of games. If you know about a video game charity that should belong in this list, suggest it in the comments.
A Recap of 2023 with Kwalee
In the whirlwind of the games industry in 2023, through all of the challenges this industry has faced this year, we did our best here at Kwalee to crank up the volume. We launched a new PC Console game, welcomed over 142 people to our company, and team spirit racing went off the charts (especially in the GamesAid Karting charity event). Let's do a recap of 2023 and unpack the highlights.
Hybrid Games - A Guide For Mobile Game Developers
What are Hybrid games and how are they made? How are Hybrid Casual games different from Hyper Casual games? We’ve explained it all right here.
In the ever-evolving world of mobile games, a new star has emerged: Hybrid Casual games. They're bridging the gap between the short-lived thrills of Hyper Casual games and the immersive depth of Casual games. Let's dive in.
The Difference Between Cover Letter and Resume and How to Make Them Better
When you think of applying for a job, one of the first things you do is make a resume and a cover letter - they’re the first impression and they literally sell you to the company! We see thousands of CVs at Kwalee from people looking for their next job or swapping sectors to work in the games industry. In this article, we’ll share what is the difference between cover letter and a resume so that you can represent yourself in the best way possible.
The Maturation of the eSports Industry: Loot Box Regulation and Beyond
Harry Lang is the VP of Marketing at Kwalee. He started his career in integrated marketing agencies before spending the next seventeen years marketing online and mobile gambling brands.
In 2020 he published ‘Brands, Bandwagons & Bullshit’ a guidebook for young marketers trying to break into the industry.
We’ve Done it Again: Kwalee Secures a Spot in Pocket Gamer’s Top Mobile Game Makers for 2023
Celebrating a Year of Phenomenal Achievements
What a fantastic journey it’s been! We’re thrilled to announce that Kwalee has once again found its place on Pocket Gamer’s esteemed Top 50 Mobile Game Makers list for 2023! This marks our fifth consecutive year on the list, and we’re immensely proud to be recognised for our innovation, quality, and impact on the mobile gaming sector.
Chart-Toppers and Game-Changers
Kwalee Shines in data.ai’s Top Publisher Awards 2023
As the mobile games industry continues its meteoric rise, so does the pedigree of those recognised as its top publishers. This year, data.ai, the industry’s first Unified Data AI platform, unveiled its list of the most innovative and successful mobile app companies around the globe in their highly anticipated Top Publisher Awards 2023.