What is a hybrid casual game?
Hybrid Casual games combine the simple, fast-paced gameplay of Hyper Casual games, with the deeper progression and monetisation of Casual and mid-core games.
They have higher retention and lifetime values, as they mainly use in-app purchases, with fewer ads compared to Hyper Casual games.
Making Hybrid Casual games requires developers to think in more depth, consider future growth and expansion beyond core gameplay, such as challenges, leaderboards, map systems and more.
Publishing A Hybrid Casual Game
A Hybrid Casual game is an investment for a games studio, so you need the right feedback, monetisation and marketing strategy, as well as expert production and localisation support from a publisher. Enjoy publishing your Hybrid Casual game with the friendly Kwalee Publishing team, with fast and efficient processes. Our developer support won us Best Publisher Award (Mobile Game Awards) and Publisher of the Year 2022 Award (TIGA).
Interested in other types of games? Check out a few others
From puzzles to narrative, Casual games offer players deep mobile game worlds that you can get into easily but that you’ll be exploring for years. Monetisation for Casual games can be via advertising, in-app purchases or a mix of both.
Hyper Casual games can be played by anyone, with simple, fun themes that can be enjoyed in short bursts.
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