Becoming a Video Game Story Writer: What Does It Take?
Unlock the secrets of game writing. Crafting interactive worlds, AI's role, and how to join in!
Whether aspiring or veteran, if you’re a game developer, you might want to check out our collection of content on all things gamedev!
Facebook Unity SDK: What Exactly Is It?
Explore the power of Facebook Unity SDK. Unravelling its capabilities for game development and beyond!
How to Make Music for Video Games: Our Guide to the Perfect Game Soundtrack
Crafting the perfect game soundtrack. Dive into our guide for creating captivating music for video games!
7 Steps to Become A Game Developer in 6 Months (Few Talk About #7 Enough!)
Master the game dev journey. Uncover 7 essential steps, with critical insights into the often-overlooked #7!
Inside the Success: Perfect Coffee 3D
Inside the Success is where our hypercasual experts do a deep-dive into Kwalee’s chart-topping successes, dissecting the game’s production post-release – from development to marketing. Learn how our games are such a success for free!
5 Tips For Making Attractive Game Prototypes for Game Publishers
Whatever stage in game development you’re in, if you want to show us your game prototypes, send it to us anyway. If you don’t send it, you might never know if it’s ready to be published on the Hyper Casual market. With professional feedback, you can propel your game to any state that’s outside of brainstorming or prototyping. That’s a lot faster than wondering what to do by yourself.
With that said, are you serious about partnering with a game publisher like Kwalee in the long term? Then we have five tips for you to put together a pitch-perfect prototype for us.
Follow These 3 Simple Steps to Make Enjoyable Hyper Casual Games
Behind almost every game developer’s chart-topping success is a heap of failed prototypes. As a games publisher with a ‘Fail Fast’ prototyping culture, we’ve harnessed those failures to use as an advantage. We know the principles you need to make chart-topping successes. Principles that beginner game developers sometimes neglect when they make Hyper Casual games. It’s not only easy to avoid them, but they can also make a real difference in whether your game achieves success.
Inside the Success: Build Your Vehicle
Fun fact: Build Your Vehicle was a concept that existed way back in May 2021. But it never made the cut after the tests showed very poor results… until the project was resurrected a year later. Normally, our philosophy is to fail fast; test, prototype, and ship quickly when the data is convincing and move on when it doesn’t. So what changed in a year?
Lessons From ‘Draw it’: Updating a Classic Formula for 100 Million+ Downloads
In the business of Hyper Casual games, it’s important to create experiences with truly global appeal. We at Kwalee have enjoyed many worldwide hits, but none have encapsulated this principle better than Draw it.
Launched in 2019, Draw it has been downloaded more than 100 million times and continues to perform very well.
Inside the Success: Airport Security
The concept of Airport Security was realised after one of the designers thought about the experience of being a mall security guard, highlighting what the themes, the concepts, and the mechanics would be like. The design team brainstormed ideas on how it would translate to a Hyper Casual experience and set the rights and wrongs of the games they researched.
And that’s when the premise arrived – the player is an Airport Security Officer in charge of inspecting passengers. Here’s what it took to turn the game into a chart-topping success.
All You Need to Know About… Fail Ads
Have you ever heard of Fail Ads? Even if the name isn’t familiar, you’ve probably watched them before.
Ever felt frustrated watching the player make mistakes over something stupid simple? Ever felt like you needed to play the game to know if it was really that hard? Then you definitely watched a Fail Ad!
